Apple iPhone 17 Price, Design, Colours, and Features: Everything We Know So Far
Apple’s iPhone 17 series is set to redefine user experience with a new design, enhanced display, and strategic pricing. Here is a detailed look at its features, expected colours, and global market positioning.
Table of Contents
Introduction
The Apple iPhone 17 series is one of the most anticipated smartphone launches of 2025. With multiple leaks and reports surfacing, users are eager to know about its price, colours, design changes, and advanced features.
iPhone 17 Series Launch Overview
According to India Today, Apple is expected to launch its iPhone 17 series in September 2025, maintaining its traditional fall release cycle. This lineup includes:
iPhone 17
iPhone 17 Plus
iPhone 17 Pro
iPhone 17 Pro Max
iPhone 17 Air
The new ‘Air’ variant is generating strong buzz as it may be the thinnest and lightest iPhone ever.
Expected Price in India and Globally
India Price Estimates
Though official prices are not declared, market analysts predict:
iPhone 17: ₹79,900 to ₹84,900
iPhone 17 Plus: ₹89,900 to ₹94,900
iPhone 17 Pro: ₹1,29,900 onwards
iPhone 17 Pro Max: ₹1,49,900 onwards
iPhone 17 Air: ₹1,39,900 onwards
Global Pricing
In the US, prices are expected to start from $799 for the base variant, similar to iPhone 16, while the Air variant may launch between $999-$1099.
Design Changes in iPhone 17
The iPhone 17 Air is reportedly being designed with:
Thinner chassis using aluminium or titanium
Smaller Dynamic Island notch for immersive display
Repositioned front camera with upgraded sensors
Slimmer bezels and improved screen-to-body ratio
Overall, the entire lineup will reflect Apple’s shift towards ultra-light premium phones.
Display Enhancements
Apple is likely to feature new OLED displays manufactured by Samsung and LG. Key highlights include:
Brighter screens for outdoor visibility
Enhanced refresh rates up to 120Hz for all models (not just Pro variants)
Improved eye-comfort and colour accuracy
Battery and Performance
The iPhone 17 series is expected to run on the A19 Bionic chipset, bringing:
Better thermal management
Improved battery life by up to 10-12%
Faster AI-based processing for camera and app performance
Additionally, the Air model may integrate smaller batteries to support its thin design while maintaining efficient power consumption.
Colour Options for iPhone 17
Expected Colours
While official colour names are unannounced, leaks suggest:
Midnight Black
Starlight White
Product (RED)
Sky Blue
New Pale Pink
Graphite Grey (for Pro and Air variants)
Apple continues to prioritise pastel and matte finishes to enhance premium aesthetics.
iPhone 17 Air: The Ultra-Light Model
The iPhone 17 Air is rumoured to:
Be thinner than iPhone X
Weigh under 150 grams
Have reduced front notch size
Use new internal architecture for efficient component layout
This is aimed at users preferring sleek and lightweight daily smartphones without compromising on performance.
Comparison with iPhone 16 Series
| Feature | iPhone 16 Pro | iPhone 17 Air |
|---|---|---|
| Chipset | A18 | A19 |
| Weight | ~187 grams | ~150 grams |
| Thickness | 7.8mm | 6.2mm (expected) |
| Display | 120Hz OLED | 120Hz OLED with smaller notch |
| Price (India) | ₹1,29,900 | ₹1,39,900 |
Market Expectations and Competition
With Samsung, Google Pixel, and OnePlus focusing on foldables and AI cameras, Apple’s strategic focus on design and thinness will differentiate its flagship. Analysts predict strong pre-bookings, particularly for the iPhone 17 Pro Max and Air variants.
FAQs
1. What is the launch date of iPhone 17?
Apple is expected to launch the iPhone 17 series in September 2025, with sales starting within two weeks.
2. Will iPhone 17 Air support ProMotion?
Yes, it is expected to have 120Hz ProMotion display like other iPhone 17 models.
3. What are the colour options available?
Expected colours include Midnight Black, Starlight White, Product (RED), Sky Blue, Pale Pink, and Graphite Grey.
4. What will be the major difference between iPhone 17 and iPhone 17 Air?
The iPhone 17 Air will be thinner, lighter, and positioned as an ultra-premium variant with similar performance but a slimmer design.
Conclusion
The iPhone 17 series is set to continue Apple’s innovation legacy, introducing ultra-thin designs with powerful processing. Its strategic pricing, premium colour options, and upgraded features are likely to make it a strong contender in the global market.
Stay tuned for official announcements as September 2025 approaches.
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